Timber teams up again with director Dave Meyers to create a deeply visual film for Jack Daniels. Using iconic NBA imagery and a deep focus on tones and color, the results are a fresh new look at an old favorite. Big thanks to the team at Arnold Worldwide for bringing us this beautiful campaign.

Creative Directors / Partners: Jonah Hall & Kevin Lau
Executive Producer: Sabrina Elizondo
Senior Producer: Seth Gantman

Flame Artist: Chris DeCristo
Flame Assist: Brandon Harden, Brack Hightchew
Nuke: Michael Loney
Design/Animation: Jon Lorenz

Editor: Greg Scruton 
Assistant Editor: Dean Miyahira
Managing Partner/E.P: Damian Stevens
E.P.: Crissy DeSimone 
Producer: Alexa Atkin

CLIENT – Brown – Forman/ Jack Daniel’s Forman Global
VP, Global Brand Director – Phil Epps
Global Brand Director – Casey Nelson
Brown – Forman US
Group Brand Director, JD Family of Brands, US / Can – Matt Blevins
Brand Director – Ed Carias
Brand Director – Lisa Hunter

Senior Manager, NBA – Anne Hsu

Associated Manager, NBA – Andrew Goltzer

ECD – Chris Valencius
ACD- Art Director – Ashley Herrin

ACD – Copy Writer – Carl Peterson

Managing Director – Paul Nelson 

Marketing Director – Mallory Brannan 

Executive Producer – Jon Drawbaugh

Content Producer – Sylvain Lucarelli 

Broadcast Business Affairs Manager – Taylor Thomas

TELECINE – Co 3 – Stefan Sonnenfeld

Director – Dave Meyers
Executive Producers – Jim Bouvet
Executive Producers – Frank Scherma
Producer – Steve Fredriksz
Staff Producer – Tracie Mochizuki